Choose the wrong keywords and watch all your SEO efforts go down the drain. Choose the right keywords and watch more visitors to your website.
Optimizing your website for website related keywords is usually an effective SEO strategy. Adding quality content to your website on a regular basis is also a very good SEO tactic. Google sees that your website is active because new pieces of information are added. On top of that, you increase the volume of your content.
If you are a real estate agent, for example, optimizing your website for keywords such as houses, real estate, land for sale, properties, etc will be a daunting task to achieve higher rankings on search engines. Instead you should be more specific when it comes to choosing keywords. For example – house for sale in Ikoyi, land for sale in Abuja, house for rent in Lekki, properties for sale in Lagos.
Choosing and optimizing your website for website related keywords will bring more qualified visitors to your website.
So think long and hard. Choose the right keywords. The words that you need to look for are specialized words or phrases that will enable the site to have top SEO ranking and will deliver qualified traffic.
The first step once you start a search engine optimization (SEO) project is to find out how many keywords you expect to use for all your pages. The number of keywords needed for an organic SEO project depends on the business and what words would be beneficial to provide the site with acceptable traffic.
You can also use Google Keyword Tool to generate keywords for your website.
After selecting the proper keywords, you can now begin optimizing your website for specific keywords.
Your keyword strategy should have given you some idea what you want to write about.